May 10, 2010 Keep Calm and Design a New Poster
This poster design has found its way to many design blogs in many different versions–too many different versions. Where did this poster start? Why do people love it? And when will it go away?
The poster was created early in World War II and was specifically created to keep peoples’ spirits up if the Nazis invaded Britain. This was the third of a series declared by King George VI. The two before it said “Your Courage, Your Cheerfulness, Your Resolution Will Bring Us Victory” and “Freedom is in Peril.”
The “Keep Calm” poster was never distributed and they were all supposed to be burned, but in 2000, a bookseller from Barter Books came across the design and from there, the design has become a hit. King George declared the design have a simple clear font and his crown at the top. For the most part, it’s stayed true to his wishes.
Call me a party pooper, but someone needs to find another poster that’s centuries old to copy off of. I would say it’s getting old, but 1939 is more than old.